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Keep up to date with best practices, tips and tricks from our customers and Pencil In experts.

Small Business And The On-Demand Economy

It is clear that on-demand services have changed our expectation of the what, how and when. If you have ever used a smartphone or computer to immediately provision goods and services, you have been a benefactor of the on-demand economy. Companies such as Uber, Airbnb, and Lyft are on-demand services have become household names. According […]

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  • Katherine White
    Author

What Business Are Personal Trainers Really In?

The continuously expanding digital age demands more from fitness service provider’s than ever before – dietary plans, workout strategies, availability, and accountability are now an everyday expectation. Moreover, a customer’s expectation can change with every new device and gadget the technology sector produces. Personal trainers are just like Netflix, Spotify, Evernote! – They are in […]

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  • Katherine White
    Author

Australian small businesses are being held hostage

The Australian small business fairy-tale is to build a global empire – from zero to hero. Unfortunately, there is one common challenge that every Australian small business faces and this can stop them from making their dream a reality.  This challenge is overcoming the torment of old technology monopolies who scare small business away from […]

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  • Chris
    Author